SEO Checklist Templates

Last Updated on August 7, 2023 by Jake Sheridan

Looking for checklists to make your SEO work more efficient? Try using these Google Sheets templates.

If you are an SEO professional, then you know that there is a lot of work involved in the process.

To help save time and reduce mistakes, many people use SEO checklist templates to make sure they don’t forget any important steps.

Google Sheets SEO Checklist Templates

Below you’ll find loads of useful SEO checklists to make your work a bit easier (and a lot faster):

SEO Checklist Template (+ Task Manager) by HoboWeb


This premium SEO checklist is kept up-to-date with the latest guides on everything to do with SEO. With over 1500 tips direct from Google on almost every aspect of SEO, you can manage your website SEO into the future in a cost-effective manner.

  Get SEO Checklist →

50+ Point Local SEO Checklist by Loganix

A complete (and free) local SEO checklist, full of tips and ideas to help you supercharge your local marketing and boost local SEO for your business.

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199 Point SEO Audit Checklist by Andy Drinkwater (iQSEO)

This comprehensive SEO audit checklist walks you through every single audit point and which tools you should use to gather your data.

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Backlink Quality Assessment by Loganix

A backlink quality assessment spreadsheet to use when buying links. Work through it, grade your analysis to get a better indication of whether a link is worth getting.

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Backlink Quality Checklist by Loganix

A simple quality assessment checklist to assess backlink quality (based on the methodology used by Loganix to build their link inventory).

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Technical SEO Checklist by Distilled

A technical SEO checklist to make sure a website’s implementation won’t decrease organic traffic (with pass, ok and fail gradings).

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22-Step On-Page SEO Checklist

A 22-step on-page SEO checklist to optimize what is important (and automate the rest).

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Hubspot SEO Audit Checklist

A checklist with 60+ tips for conducting a successful audit (+ an on-page SEO template) from HubSpot & RYTE.

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Technical SEO Audit by Webris

A step by step audit checklist for performing effective technical SEO audits.

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SEO Audit Checklist by SEOClarity

Uncover errors on your site, improve search visibility and rankings with this SEO audit checklist built in Google Sheets.

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SEO Site Audit Checklist by Zazzle

SEO audit checklist to assist with important tasks when working on a website. Also includes a website health score based on your checks.

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Blog Post Refresh Checklist

Run through this simple checklist to refresh old blog posts to increase traffic.

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Other SEO Checklist Templates (PDFs)

This site is obsessed with dedicated to Google Sheets templates. But that doesn’t mean there aren’t other useful templates out there.

Here are some SEO checklists in other mediums:

Checklist Sheets for Marketers 🔥

Think I’ve missed a checklist template? Or maybe you’ve built something yourself that isn’t on the list? Just let me know and I’ll add it.

‼️ I did not make these templates, I only collected them & presented them here. The creators are the ones linked to. Again, I do not own (or claim to) any of these sheets.‼️

Don’t forget to go check out the other Google Sheets Templates