10 Social Media APIs: Twitter, Facebook, Instagram + More
Having a social media presence is useful (and essential for some niches). But building and managing one can be time consuming.
Automation is your friend here.
A social media API can collect and process data so you can get more stuff done. I know outsourcing social interactions to a robot sounds very Black Mirror, but it will save you some time in the long run
Check out these social media APIs (+ documentation):
SharedCount is the Holy Grail of link information. It lets you track social URL shares, likes, and more across Facebook, Pinterest and more.
If you want to know exactly how much something has been shared, just use the SharedCount API to get access to statistics telling you how the link got around.
Twitter provides an API to access the features of Twitter without having to go through the interface. This can be useful for automated posting or sending (sliding into?) DMs with scripts.
Some uses of the API include: searching tweets, filtering real time results, and automatically creating and managing your ad campaigns.
Facebook provides an API to explore AI, business tools, gaming, open source, publishing, social hardware, social integration, virtual reality and maybe, just maybe steal some of your personal data.
FB lawyers: I did say maybe.
Instagram provides API access (Instagram Graph API) to get insight into social media interaction.
The most common uses of the API are getting and managing published photos/videos/Stories, getting user data, moderating comments and
YouTube API adds YT features to your application, including the ability to upload videos, create and manage playlists, and more.
LinkedIn API lets you extract data from your network like names, contact information and profile headlines.
Unfortunately, there still is no automated method of preventing the posting of utter BS on the platform.
Reddit API allows you to pull data from posts on Reddit as well as Subreddit traffic statistics like: unique visitors, page views and subscriptions.
If you make even the tiniest of mistakes in the API request, the Reddit API will mock you and call you hurtful names, much like posting in most subreddits.
(And in case you were wondering, yes that subreddit is Bread Stapled to Trees.)
Snapchat API lets you do stuff… with Snapchat. You can let people use their Snapchat username to create accounts on other apps and share things from other apps directly to their Snapchat Story
NOTE: I’m almost 30 so have no idea what Snapchat is tbh.
Pinterest API plugs you into the world of overly long recipes and unrealistic portrait photos of peoples workspaces. The RESTful API that lets you access users data, like boards, Pins, followers and more.
Who’s even using Tumblr anymore? Anyway, their API lets you, in their own words ‘invent whole new forms of creative expression’. Whatever that means, you can do it through the API.
Social media automation for marketers
Think I’ve missed a social media API? Maybe you need to automate your TikTok SEO in order to dance your way to ranking success. Just let me know and I’ll add it.
Don’t forget to go check out the other Marketing APIs →