Marketing Reporting Templates

Looking to speed up reporting and data analysis with automated reports? Try these Google Sheets templates & analysis spreadsheets.

How much time do you waste spend putting together SEO reports? Pulling data, explaining it and making recommendations all takes a while.

Time that could be better spent actually doing the work.

Google Sheets Reporting Templates

Checkout these Google Sheets Reporting Templates:

SEO Monitoring Dashboard


A sheets dashboard to monitor SEO with integrated rank tracking as well as interesting interpretations of the data.

Grab the sheet

Website Change Monitor


A Google Sheets tool to monitor (and get email alerts) when there are important SEO changes to a website, including changes to page title, H1, meta description, canonical and robots.txt.

Grab the sheet

GA Site Performance Report


This report template pulls in Google Analytics data into a Google Sheet, to see how usability and page load speed impacts conversion rates. It analyzes where the conversion leaks are hiding in your funnel, across browsers, devices and screen sizes.

Grab the sheet

GA Acquisition Efficiency Report


This report uses Google Analytics to dig into the overall acquisition efficiency of your site. It analyzes the overall effectiveness of your site at converting visitors into customers, by page and by channel.

Grab the sheet

GA SEO Report


This Google Sheets report analyses your sites SEO efficiency. Find out which pages and links are delivering the bulk of your SEO results, and which are a waste of time and space.

Grab the sheet

SEO Impact Forecaster


This Google Sheet uses basic statistical methods and historic traffic data to forecast SEO, revealing the direction a website is heading.

Grab the sheet

SEO/Social Report


A Google Sheets report that automatically grabs everything from Linkscape data to Google Analytics numbers to Twitter follower counts.

Grab the sheet

SEO Dashboard


This custom SEO dashboard lets you easily analyze what’s causing organic traffic to drop. In fact, you can see organic visibility in specific cities, landing pages, impact on conversion metrics, devices types and more. Seriously, it does all the hard work for you.

Grab the sheet

SaaS Management Sheet


A simple SaaS management spreadsheet that tracks the MRR, New Revenue, Total Revenue and Expenses of your startup.

Grab the sheet

Marketing KPIs Dashboard [Sheetgo]


This Marketing KPIs dashboard by Sheetgo pulls all your KPIs in one place for better decision making and reporting

Grab the sheet

Business Unit Performance Analysis [Sheetgo]


This Business unit performance template by Sheetgo allows you to analyze the performance of each of your business units automatically inside a spreadsheet.

Grab the sheet

Quick Insights Template (Google Search Console)


Use this Google Sheet to help to easily search and discover Google Search Console data to find quick insights. Just paste your GSC data into the sheet and it’s good to go.

Grab the sheet


Reporting Sheets for Marketers 🔥

Think I’ve missed a Google Sheets Reporting Template? Or maybe you’ve built something yourself that isn’t on the list? Just let me know and I’ll add it.

‼️ I did not make these templates, I only collected them & presented them here. The creators are the ones linked to. Again, I do not own (or claim to) any of these sheets.‼️

Don't miss out on new templates.

Sign up to get notified when new Google Sheets templates + tools get added to the directory.